While some people find it very easy to ignore a bully, others may find it very difficult and reach a breaking point. There have been cases of apparent bullying suicides that have been reported closely by the media. These include the deaths of Ryan Halligen , Phoebe Prince , Dawn-Marie Wesley , Kelly Yeomans , Brodie Panlock  , Jessica Haffer,  Hamed Nastoh,  April Himes,  Cherice Moralez  and Rebecca Ann Sedwick.  According to the suicide awareness voices for education, suicide is one of the leading causes of death for youth from 15 to 24 years old. Over 16 percent of students seriously consider suicide, 13 percent create a plan, and 8 percent have made a serious attempt. 
One of the responses to this article came from the mother of someone who works for a company that provides moderation services for “kids websites, online games, chat rooms, role play game groups, etc.” She pointed out that her daughter’s company deals with a lot of cases of bullying which prompted my ConnectSafely co-director, Anne Collier, to interview one of the leading authorities on child site moderation. Anne concluded “not all the negative behavior we see in kids’ online games and virtual worlds is cyberbullying. In fact, very little of it is.” This post is worth a read .